Eurosport unveils remake of Brian May’s Queen classic as anthem for Olympic Winter Games

|

Remake track approved by Brian May.

EUROSPORT
27 Nov 2017

Eurosport has unveiled its official anthem for the Olympic Winter Games in PyeongChang in 2018 – a modern remake of the Queen classic, ‘I Want It All’.

Eurosport IWIA orchestra - image 1

The contemporary version of the iconic song, performed by the world-famous London Symphony Orchestra, resonates with Eurosport’s ambitious and comprehensive coverage of the Olympic Winter Games.

It was developed by La Plage Records (Sebastien Lipszyc and Emmanuel Lipszyc) and produced with leading composers Chris Elliott (Amy Winehouse, Adèle, Mark Ronson, Rag’n’Bone Man) and Sylvain Morizet (Zero Dark Thirty, The Imitation Game, The King’s Speech); percussionist Nicolas Montazaud (Alexandre Desplat, Vangelis) and mixed by Alan Meyerson (Dark Knight, Tron, Interstellar, Gladiator, Inception).

The anthem was recorded at the iconic Air Studios in London and approved by legendary Queen guitarist Brian May.

“We wanted to develop an anthem that would really resonate with our fans across Europe but also personify our ambition as a brand and create a new, fresh Olympic Winter Games identity for Eurosport,” explained Antonio Ruiz, vice president of marketing at Eurosport. By reimagining a classic song from an iconic band, who already have heritage in sport, we’ve developed an anthem with world-renowned music talent that really celebrates how we will let fans watch all the action from PyeongChang 2018 their way. We know they ‘Want it All’ and Eurosport will deliver just that; every minute, every athlete, every sport, on the device of their choice.”

The anthem conveys the desire fans have for instant access to every moment of the Games anywhere and anytime, which they can only achieve through Eurosport and the Eurosport Player.

You can watch the Olympic Winter Games in PyeongChang LIVE on Eurosport and the Eurosport Player

‘I Want It All’ – Eurosport’s anthem for Olympic Winter Games A mouthwatering taster of Eurosport’s anthem, ‘I Want It All’, for the Olympic Winter Games in PyeongChang in 2018. LINK HERE TO WATCH VIDEO OF TRACK. Short URL: http://bit.ly/2iWC013

Eurosport IWIA orchestra - image 2